Turning the Tide on Ocean Plastic Pollution

We think an awful lot about the world’s ocean, igniting memories of chasing the waves and wrapping up wandering the Northumberland coast.
With eight million metric tonnes of plastic dumped into the ocean each year, we are helping to turn the waves on wasted plastic bottles by creating recycled clothing that help preserve our oceans. Plastic now pollutes every corner of the earth and our big blue waters under serious threat, with it predicted by 2050 there could be more plastic than fish in the ocean.
Plastics live forever, and so once created never go away.
But plastic bottles can have a second life and be reinvented into wardrobe staples that become favourite, reliable layers that last for years. We prefer to throw on plastic than throw it out.
 For that reason we have an entire clothing collection crafted from 100% recycled materials, 40% of the composition from post-consumer plastic bottles.  
Our ocean plastic clothing pieces give a long, second life to a material that is not biodegradable and would end up in landfill or the ocean. Our recycled polyester is obtained by melting down plastic bottles and re-spinning it into a new polyester fibre which is blended with chemical-free, natural organic cotton. The final material is unbelievably soft…a must try for those of you who haven’t yet.
Big changes start with small steps and we all have the power to make a difference. Let’s respect our oceans for the future we want and save our oceans from ocean plastic pollution the most comfortable way we know how!
With authentic style, sustainable fabric and pocket-friendly prices, our super-soft recycled layers were created for ‘what-to-wear’ days. Try out the quality, comfort and softness for yourself, shop our recycled plastic t-shirts and sweatshirts ladies and gents.

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